You Want To Be Above the Crowd, Not In the Thick of the Fight
Content is vital to the success of your business.
Yet, it is often overlooked. At the last minute it is assigned to the “best writer” on the team, or it’s given to the firm that handled your brochures.
This lack of attention means that content is a critical weakness for most businesses.
When you choose to invest in your content, you will create a tangible strategic advantage for your company—raising you above and beyond your competition.
Whether you have hired a professional writer before, or if this is your first time, I’m willing to bet that you’ve never done it my way.
Doing What Everyone Else Is Doing Will Get You What Everyone Else Is Getting
I don’t do the same things that other writers do, I have my own unique process and I draw from a distinct set of skills. If you’ve landed on this page, I’m guessing that you don’t play copycat with your competitors either.
I don’t sell words.
Words are only part of the package. After all, you want communication. I give you content, context and relationships.
I have worked as a professional photographer for the past twenty five years, I had the pleasure of working with Courtney on a new commercial website. The work was outstanding. At each stage of the website production I was informed and consulted. It was a true professional collaborative experience. I would gladly recommend Courtney Briggs and I have, twice to colleagues.
Andrew Klaver, Owner, Andrew Klaver Photography
I don’t deliver engaging copy that’s “sure to knock their socks off!”
You want content that makes people take action. I will get the action you want. If that happens to be socks flying off, then that’s what you will get.
I don’t ramble on about the unique features of your product.
I communicate the relevant benefits in a way that makes sense to your target audience. I focus on what they’ll get out of it because that’s what really matters.
I have worked with Courtney Briggs both as a colleague and as a client. I continue to be very impressed with her management skills, ability to organize complex information into succinct messages and deliver high quality work on time and on budget. She moves quickly, is very bright and an absolute pleasure to work with. I look forward to working with Courtney on another project and I would recommend her consulting services to any organization looking for a consummate professional who can get the job done.
Olga Orda, CEO, PitchPen
I don’t push your company’s vision.
In fact, I pretty much eliminate YOU from the equation. Successful content requires that you focus on your audience, not yourself. Conversations with people who are wrapped up in themselves don’t tend to last long.
I don’t focus on writing.
I focus on research. My writing process takes less time because, by the time I get there, I have a thorough understanding of what will work. There’s no “searching for the right words” because I already know the words that will get results.
As a business consultant, I have had occasion to hire Courtney Briggs several times now to do market research on a variety of projects and will continue to do so. In addition to her strong work ethic, ability to get clarity on the details, and a knowledge and ease in moving through complex industry databases, she delivered excellent results which were content rich and beautifully presented using powerful graphics. What I also think supports her success is a natural curiosity – she personally engages with the material. As a result, after diving into the various topics, she was able to suggest other information that she’d discovered, that in the end really added to the results.
Sandi de Domenico, Principal, Tekara Organizational Effectiveness and Owner, Sandi de Domenico Coaching
Content Without Confusion
Hi, I’m Courtney Briggs. I am a content marketing expert—this means that I do anything and everything I can to help businesses with their content.
This includes copywriting, corporate writing, freelance writing, content development, content marketing and communications consulting.
I don’t offer fifteen other miscellaneous services. I devote all of my time to studying and crafting content so I can provide the best possible results for my clients. If you just want content that gets results, I make the process straightforward and easy for you to understand.
I also limit my services to the industries where I can offer in-depth knowledge and provide the best value. My focus is on working with companies in the Automotive, Internet, Technology and Professional Services industries. If you’re not sure of your fit within these industries, contact me for more information.
I’m offering you content that stimulates your readers senses and spurs them into action. If you want your readers to buy, try, share, follow, like, click, talk, ask questions, visit or sign up, then let me provide you with action-oriented content.
PS: Want To Test Your Content’s Action?
If you’re not quite ready for something new I can review your current content so you can get a better idea of where you are versus where you want to be.
If you happen to think your content is already pretty good but it’s not quite getting the results you want, I can help with that as well.
I offer content review services for businesses that want to work with their existing copy rather than commit to a larger writing project.